When news broke earlier this month that Shake Shack would be collaborating with Chef Fergus Henderson of St. John in London on a special limited edition burger, we were really excited. We love chef collaborations, and the description of the eel burger they had planned sounded interesting. While we were really looking forward to it, I did have a couple of lingering doubts in the back of my mind. First, my experience with eels on our trip to London wasn't the greatest. Although this sounded completely different, those jellied eels are still one of my food nightmares. Second, we hadn't lined up for a chef collaboration or special limited edition item at this Shake Shack for a while, not since the epic 3.5-hour wait for the shrimp stack back in 2014. While I was prepared to wait on line for this event, I wasn't willing to go through a repeat of that stressful time.
My plan on Friday morning was simple. While I was getting ready to head down to Madison Square Park (the only Shake Shack with the eel burger), both A and I would keep an eye on the Shack cam. If the line circled all the way around the park to the point where the end was out of camera range, I would seriously reconsider going. Not just because the wait would be long, but because we had no idea if we'd get a special burger at that point. There was a real lack of detail in the announcements about the event. What time exactly would they start selling eel burgers? How many were going to be available on each day? How many were we allowed to get? (My main worry there was whether any office interns would buy out the entire supply.) We figured that if we watched the line get to a third or half of where it was on shrimp stack day before lunch even started, it probably wasn't worth taking a chance and ending up with no burger and lots of frustration. Lucky for us, some combination of it not being summer, it being a two-day promotion, it not being Momofuku, and maybe some people being grossed out by eels or not liking the flavor of eel led to a much more reasonable, I'd even say short, line.
Although our main focus was on the eel burger, they were also selling St. John vanilla custard doughnuts that they were calling "pillows of joy," so we had figured that even if they ran out of burgers by the time I hit the registers, there would at least be doughnuts left to buy. (There was wine too, but we didn't really look into that.) By the time I got to order, it was around 11:25, but they still had everything. I ordered two eel burgers and a doughnut for us to share. Success!
First up, the doughnut, mostly because we took one bite of the eel burger and then decided we should eat the entire doughnut first, so that the eel burger would be the last thing we tasted. (There were also fries which we snacked on in the beginning and then as a palate cleanser between the doughnut and burger.) The doughnut had "sourdough notes and lemon zest, filled with creamy custard filling." I'm not a fan of custard doughnuts in general -- they're more A's thing -- but I appreciated being able to see flecks of vanilla bean in the custard. I ate a little of the custard and thought it was nice, but concentrated more on the sugary, chewy exterior of the doughnut, which was pretty great. I'd love to eat a doughnut like that without any filling. A, on the other hand, thought that overall it was a good doughnut, but that the custard tasted better than the doughnut part.
After we finished off the doughnut, we moved back to the eel burger, savoring every single bite and remarking over and over again about how good it was. Piled on a soft bun was the smoked eel burger, along with smoked Niman Ranch bacon, pickled red onion, creme fraiche, fresh horseradish, and watercress. The eel burger was kind of like a fish cake patty, and the smoked flavoring was amazing. (Then again, we are fans of smoked fish in general, like the year that two dishes with smoked fish ended up on my favorites list.) All the other ingredients complemented the eel patty well. The smokiness of the eel, combined with the smoky saltiness of the bacon, the freshness of the watercress, the creamy bite from the horseradish and the creme fraiche, and the sourness of the pickled onions, made for "a perfect melody of flavors" (A's words which I think are quite fitting here).
We were so happy with our lunch, and it was definitely worth the walk and wait on a very muggy and hot morning. It was much better than the shrimp stack that we waited so much longer for, and that was even after walking with these finished burgers for almost a mile to where we were meeting to eat them. We had thought we would probably like the eel burger, since we both like eel, but I'm not sure we expected it to be this good. It was so good that we might even like it more than the regular ShackBurger. We were sad when we remembered that it was probably going to be the only one we would ever get. Really wish this were becoming a permanent part of Shake Shack's menu.
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